Mobile Rich Media Ad Interface Definitions, or MRAID, is a set of commands that allow a design to communicate with a smartphone or tablet app that the design is being served into. These commands allow the app to send information to and from the design.


At this time, MRAID exports are only available for Tag exports in Flexitive. For a list of ad servers that support tag exports in Flexitive, check out our article on Ad Servers Supported by Flexitive.


To export a Flexitive design as a tag containing MRAID commands, select the Publish MRAID Tags in the Publish Panel before exporting your design. 




For more information on MRAID, see the IAB Specifications for MRAID.